PRO - KEDS
A heritage lifestyle & sport brand, PRO-Keds was relaunched by Keds in 2016. During my time with the brand I was the only designer, working on all product ranging from inline to collaborations from 2016-2022. My contribution to brand extended beyond product to strategy, partnerships and storytelling. Below are experts from inline product, collaborations & marketing.
The Royal Lo
The Super
The Royal Lo Recycled : featuring APX™ UpCycled Rubber made from regrind tires.
The Royal Lo " CAMO PACK "
The Jumpshot Mid
The Skyhawk Lo
FALL ‘20 campaign
Tapping into the brand’s DNA the F’20 campaign highlights the style and spirit of the 1970s. I worked directly with the creative talent to brief in & execute the media assets. The campaign was used across all social & e-comm channels.
PRO - Keds x ONLY NY
PRO - Keds x TMG
PRO - Keds x CHAMPION
PRO - Keds x SNEEZE
PRO - Keds x Martellus Bennett
PRO - Keds x Les Deux
PRO - Keds x UNION LA x U.S. Alteration
PRO - Keds x FOOTPATROL
PRO- Keds x Bäst
PRO - Keds x ONLY NY
PRO - Keds x ONLY NY